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The FAT System
Explanation
No, it's not a diet program! The FAT system is a 101 Answers creation
(in other words, it was put together, and the copyright is exclusively
owned by, the same people who designed and own the Easy-Earn program—and
indeed, Free Ad Tips) and is based on our experience testing
various methods of free (and nearly free) advertising. It's a synergic
traffic generating program and free advertising plan that
attracts an increasing number of viewers to the webpage
or referral URL of your choice without you having to do anything
further once it's set up. What's more, this traffic is made
up of real people, many of whom are already interested in
what you have to offer, perhaps even who are already in the market
for what you are offering. Just set it and forget it and they
keep on coming!
Requirements
If you don't already have a website of your own, getting one is
the first requirement. How to do this and the particular specifications
needed, are covered in the next bulletin of Free Ad Tips.
If you already control the website you want to promote however,
that is where you should install your FAT system.
The only other things needed are a little time, commitment and
patience. It does take some time and effort to set up a FAT system
properly but, because it is a true set-and-forget advertising
program, there is nothing more to do once it's finished,
except of course, run it and maybe tweak it once in a while.
Downline Building
Important Note: Unlike most other traffic generating systems,
it is not necessary to recruit anyone to make the
FAT system work—it will go on sending hordes of genuine
people to your website even if you never do any promoting.
That is why downline building is not included, apart from a brief
mention, in the six day Fully Automatic Traffic tutorial.
However, you will get a lot more traffic if you do get
other people to join under you, which is another reason why you
should remain on this mailing list and continue to receive Free
Ad Tips. There will be a bulletin to cover downline building
coming up in the near future.
The FAT Tutorial
This is a step-by-step guide on precisely how to set up your own
FAT system. You don't have to stick to the suggested time scale,
of course. For example, you may prefer to set aside one whole day
to complete the job rather than spread it over six. On the other
hand, you may choose to extend it over a longer period. It is entirely
up to you but this schedule works well for most people.
FAT Terminology
You need to know the terms used for the various components of
the FAT system before you are likely to fully understand their
effect on the way it works.
Target Page
This is the ‘place’ online that you decide you want
all traffic generated by your FAT system to go to. Normally, it
would be your sales page, or doorway page, or referral page, or
opportunity, or whatever it is that you want to promote and that
you want as many real people as possible to see. You might
decide to have more than one Target Page and the system
certainly allows you to do this. However, I would recommend keeping
the number down to as few as possible, at least initially, so that
you can clearly see the resulting buildup of traffic. Just one Target
Page is best to start with; you can always add more later.
Page Code
Many Traffic Exchanges, such as those responsible for the banners
and popups on this page, issue a snippet of code to their members
that we call a Page Code. It is most often in the form of
a Javascript 'script', each of which is exclusive to individual
members of their network and which those members are required to
place in the HTML (the 'language' used to construct web pages)
of the page where they want the banner, or popup, to appear. As
an example, our Page Code for the skyscraper banner you
can see in the left margin looks like this:
<center>
<script language="JavaScript">
document.write('<s'+'cript language="JavaScript"
src="http://www.ebannertraffic.com/work.php?n=805&size=3&j=1&c=&code='+new
Date().getTime()+'"></s'+'cript>');
</script>
<NOSCRIPT>
<IFRAME SRC="http://www.ebannertraffic.com/work.php?n=805&size=3&c=" width=120
height=606 marginwidth=0 marginheight=0 hspace=0 vspace=0 frameborder=0
scrolling="no">
</IFRAME>
</NOSCRIPT>
</center>
Don't worry if this appears as gobbledy-gook to you. You don't
need to understand the script language—just how to insert
it in a web page (and you'll be shown exactly how to do that).
They are sometimes much longer and more complex-looking than the
above example (up to a hundred lines or even more) but they are
all simple to install.
Hit Pages
These are special pages that you create using the Hit
Page Template. Their sole purpose is to receive hits from
the automatic Traffic Generators, multiply them, and transfer
the resulting traffic to your Target Pages. They utilize
a number of Banner Exchanges and Popup Exchanges to
notch up credits that are then used to advertise your Target
Page on the websites of members of all these networks. Your Hit
Pages then, are where your Page Codes appear.
To see what a Hit Page looks like click the link below.
Hit Page Template
This is a downloadable text file version of the basic Hit Page
for the FAT system. First you simply follow the instructions in
the tutorial for converting it to the four HTML files that are
required and upload them to your site. Then later (Day 6), replace our Page
Codes with yours where directed, and upload them again.
Traffic Exchanges
In the past, the most insurmountable problem for Traffic Exchanges
was that your website needed a lot of traffic before your
ad would be seen by enough people to make it worthwhile. This was
because it could only be shown to half as many people as were already
visiting your site. It defeated the object somewhat if you were
trying to build up traffic, since you needed a good traffic flow
already in place for it to work. That problem is now solved because the
FAT system produces all the traffic needed!
It utilizes two basic types of Traffic Exchange to advertise your
Target Pages to Internet users: Popup Exchanges and Banner
Exchanges, and a number of subtypes of each.
Popups
No, we're not advocating the old style of full page popups which
gained such an unsavory reputation for being too invasive. These
are their modern equivalents and are mostly miniature popups, i.e.
small, non-intrusive ads measuring 1/8 page or less that don’t
cover up everything the viewer was reading and can be closed or
moved out of the way easily.
Of the two subtypes, the first are sometimes known as drop-in,
or slide-in ads, which more or less sums up how they work. They
are impossible to ignore but, because of their small size,
they can only display a tiny advertisement consisting of just a
headline. However, due to their small footprint, plus the fact
that they are impervious to most popup killer programs, they are
a very popular and effective alternative to the previously
used, but very intrusive, full page popups that were once so popular.
The second type are sometimes better known as popunder ads, which
means they open behind the main window. Most often, site
visitors are not even aware of them having loaded until they close
the page they were viewing, which makes them extremely effective.
They are also larger than drop-in ads and therefore offer more
scope for the creation of a persuasive advertisement that
encourages the reader to click the link leading to your Target
Page. We use two of these and one of them is also safe from
most software designed to block popups. The other is a full page
popunder that will not use up credits when it does get blocked.
Banners
Don’t listen to people who try to persuade you that banners
don’t work any more. This is nonsense. Although they no longer
have the novelty value they once had, they are a perfectly legitimate
way of getting the word out about whatever it is that you’re
promoting. As in all advertising, the headline is crucial and
must be designed to attract clicks; if it does that, then
it works. There are many different types of banner now in common
use on the Internet, such as standard (horizontal) graphic banners,
text ad banners, skyscraper (vertical) banners etc.
The FAT system allows you to get the most out of banners by bringing
a variety of subtypes into play at once. Also, the majority of
them allow you to choose the category of viewers to whom your ad
will be exposed. This is a powerful feature because it means
your advertising can be targeted to a particular segment
of the population.
Traffic Generators
Some of these programs are really Traffic Exchanges too, but that
automatically and effortlessly expose your Hit Pages to
a network of 'virtual viewers', as opposed to real viewers. I use
that description because the quality of 'viewings' is very low
due to the fact that they run automatically. Members of these networks
can, and do, ignore most (if not all) of the pages that get shown.
After all, they are people just like you, who are trying to get
their own pages viewed by others but have no incentive whatever
to look at anyone else’s. However, the magic of the FAT
system is that 'quality of viewing' simply doesn't matter;
your Hit Pages are designed to do a very specific job and the
FAT system works even if nobody ever reads them!
Conclusion
The next bulletin will be #4 in the series and should arrive in
your inbox in a couple of days time. Please look out for the Subject line, Free
Ad Tips.
Good luck and remember, persistence pays, so keep at it!
One of the most brilliant marketing 'gurus' on the Internet has
produced another masterpiece—his best yet.
In case you wish to refer back to any previous bulletins, the following
links allow you to locate them:
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